The Subaru Drive to

Lights Festival Countdown:

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Lights Festival Lane

Explore two days of free family fun from Lights Festival 2018.

Pioneer Court, 401 N. Michigan Avenue

Friday, November 22 
Saturday, November 23

  • BMO Harris Bank

    Stop by an expanded BMO Kids Zone tent, featuring face painting with holiday designs and a special fast lane for BMO Harris customers. Come with your family and friends to get your photo taken with fun props which will be printed and available to share via social media. Kids will enjoy a decoration station for their photos, too.

  • 93.9 LITE-FM

    It's 93.9 LITE-FM, Chicago's Christmas music station!  When LITE-FM isn't playing your favorite holiday music, you can hear the best variety from the 80's, 90's and now for Chicago!  Stars from today like Adele, Maroon 5 and Pink, along with the biggest artists of all time like Journey, Madonna and Michael Jackson. 

    Stop by to meet Edison, LITE-FM's Holiday Reindeer, and enjoy some on the go snacks with Entenmann's Little Bites and a Sierra Mist – always crisp and refreshing, made with real sugar!


  • AT&T

    In honor of the annual Magnificent Mile Lights Festival, AT&T has created a spectacle to celebrate the magic of the holiday season.  On Saturday Nov. 17th from 11am to 3pm, the AT&T Flagship store on Michigan Avenue will come alive with a circus of events.  Adults and children are welcome to experience the joy inducing, foot-stomping, musical kaleidoscope that is MarchFourth. Along with the band will be an extravaganza of eclectic performances from contortionists and snake dancers to strong men and stilt walkers. Kids big and small will enjoy balloons and face painting, all with the aroma of fresh popcorn and cotton candy filling the store.

    And to get even “More for Your Thing” don’t miss AT&T’s parade float and Holiday Magic Truck. Whether you’re picking up a new phone for a loved one or want to learn how to take advantage of our limited-time offers from our friendly and knowledgeable staff who will make sure your holiday season starts off right! With special prizes and a live performance by Cosmos & Creature (Brandyn Burnette & Molly Moore) and Alex Aiono, it’s a taste of holiday magic you don’t want to miss. The AT&T float will feature some familiar acts from the store, with the holiday circus bringing joy to the streets, all with the thumping magical beat of MarchFourth leading the way.

    Also Chicagoans, find out how to get free home internet for life. Learn more at www.att.com/internet4life or at your AT&T Chicago Flagship Sore.

    Happy Holidays from AT&T.

  • The Blue Buffalo Co.

    Visit the Blue Buffalo booth where they will be distributing dog food and cat food samples as well as coupons.

  • Connie's Pizza

    Join Connie’s Pizza and SocialWorks as they celebrate 55 years of Connie’s Pizza with a partnership! They will be selling their special “Take A Chance” pizza all weekend, with 100% of the profits made from this pizza will to be donated to SocialWorks. SocialWorks will also have merchandise available! Stop by and support a great cause.

  • Chicago Fire

    Get in the game with the Chicago Fire Soccer Club! Visit our booth to spin the Fire prize wheel, receive cool giveaways and enter to win Chicago Fire tickets and merchandise, plus a special visit by Sparky on Saturday! 

  • The Eli's Cheesecake Company

    Visit Eli’s tent for a complimentary cheesecake slice, where you can decorate it yourself with whipped cream and fun candy toppings with students from the Chicago High School for Agricultural Sciences. Bring a non-perishable food donation for the Greater Chicago Food Depository (or donate $1) and get an additional free slice. Donate $10 or more, and get a free whole cheesecake to take home!

  • Frango

    Visit the Frango Booth in Lights Festival Lane Friday & Saturday for a complimentary sample of their timeless chocolate confection- the classic Frango Milk Mint. 

  • Garrett Popcorn Shops

    Visit the Garrett Popcorn Shops® booth for a complimentary treat size bag of the Garrett Mix®. The world famous cheddar and caramel popcorn mix. Our secret family recipe of real cheddar cheese and oh-so-sweet buttery caramel will delight your taste buds. Indulge in the sweet and savory flavors of handcrafted happiness- made in Chicago since 1949.

  • Illinois Lottery

    Check friends and family off your list by filling their stocking with something that can fill their pockets... Holiday Instant Tickets from the Illinois Lottery!

    Come by the giant pot of gold on Lights Festival Lane for Holiday Instant Tickets, a gift with purchase, a chance to win a dream staycation, Bulls game tickets, or a stocking full of Holiday Instant Tickets!

  • Lands' End

    We're zipping across the country in our tricked-out Airstream Seagoing™ Duffle to celebrate the holiday season and – more importantly – you, the people who make us, us. Stop by the Lands’ End holiday pop up shop to purchase some our most iconic holiday merchandise, receive fun giveaways, and enter for a chance to win $10,000 cash and a $5,000 donation to your favorite charity. 

  • Pink Taco

    Pink Taco is excited to take their legendary tacos on the road to Magnificent Mile! Visit their food truck at the festival to enjoy their made-from-scratch tacos, burritos, and all-new Mexican Hot Chocolate. Find the Pink Taco truck on Lights Festival Lane in Pioneer Court from 4pm-8pm on Friday, November 16 and 11am-4pm on Saturday, November 17.

  • Shedd Aquarium

    Dive into a world of beauty worth saving at Shedd Aquarium’s pop-up gallery of Chicago street art, all inspired by the diverse animals of Underwater Beauty, a new special exhibit. Grab a pic and a free reusable straw taking a firs step to protect the wildlife that call our oceans, lakes and rivers home.

  • Southwest Airlines

    Visit the Southwest Airlines interactive mural where you can add a splash of color to a growing piece of art. The display will transport you to any one of the tropical destinations, both domestic and international, that Southwest Airlines serves out of Chicago (Midway). Be sure to snap a picture of the mural and share the love. 

  • Subaru

    Stop by the Subaru display to get your photo taken with Mrs. Claus and help yourself to some holiday themed giveaways (while supplies last). Be sure to check out the all-new 2019 Subaru Ascent and Forester vehicles while you’re there. With standard symmetrical all-wheel drive and seating for up to 8, the Ascent is ready and equipped for your family’s next adventure.

  • T-Mobile

    Try your luck spinning our prize wheel for a chance at winning special winter giveaways, or charge up your mobile phone at our complimentary charging station. The T-Mobile team will also be on hand with loads of special offers for Lights Festival weekend. 

  • The Glow Zone Inc.

    Holiday themed light up necklaces and wands with a festive twist will be offered by The Glow Zone along the parade route and Lights Festival Lane. Choose from Christmas Lights Bulb Necklaces, Jingle Bell Necklaces, Candy Cane Wands, and Snowflake Wands to help you stand out on The Magnificent Mile! The Glow Zone is the official light-up vendor of the Magnificent Mile Lights Festival with a portion of the proceeds to benefit the Magnificent Mile Association. Look for our official carts at the festival!

  • Whole Foods

    Find the Whole Foods Market holiday heroes all around the festival grounds for your reindeer antlers and $5 Whole Foods Market promotional card!

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