Thu 3 Aug 2017
Chicagoland celebration of the eighth annual Kiehl’s LifeRide for amfAR, an eight-day, multi-state charitable motorcycle ride from Minneapolis to Nashville that raises funds and awareness for amfAR, The Foundation for AIDS Research.
Thursday, August 3, 2017
11:00 AM to 12:00 PM
Hosted by Executive Chef Dan Snowden of Bad Hunter
Chris Salgardo, President, Kiehl’s USA and Kevin Robert Frost, CEO, amfAR will lead this year’s riders:
Ian Bohen, actor, Somewhere Between
JR Bourne, actor, Teen Wolf
Anthony Carrino, co-host, Kitchen Cousins
Gilles Marini, actor, Switched at Birth
Grant Reynolds, host/producer, What Could Possibly Go Wrong?
Luke Wessman, tattoo artist, Miami/NY Ink
Additional celebrities in attendance will be shared closer to event date.
Chicagoland celebration of the eighth annual Kiehl’s LifeRide for amfAR, an eight-day, multi-state charitable motorcycle ride from Minneapolis to Nashville that raises funds and awareness for amfAR, The Foundation for AIDS Research. Rallying with the public at nine store stops along the route, Kiehl’s will donate a total of $100,000 over the course of the ride.
Guests will enjoy seasonal light bites served up by Executive Chef Dan Snowden of West Loop hot spot, Bad Hunter, and can channel their inner biker and get a LifeRide inspired temporary tattoo from a local artist.
Share a selfie with a heart ❤ made from your hands, tag @Kiehls, @amfAR and hashtag #LifeRide8. Kiehl’s will donate $1 for every Instagram post, up to $25,000, to amfAR to help fund a cure for HIV/AIDS.
Kiehl’s will offer a Limited Edition Ultimate Strength Hand Salve. One hundred percent of net profits from the sale of this product, up to $25,000, will benefit amfAR. The Limited Edition Ultimate Strength Hand Salve will be available for $28.50 at all Kiehl’s retail stores, Kiehls.com and specialty store partners nationwide.
Event hashtags: #LifeRide8 #TheCureIsInOurHands #Kiehls
Additional Chicagoland events include:
o Kiehl’s at Von Maur, Yorktown Center, 145 Yorktown Shopping Center, August 2, 1:30-2:30
o Kiehl’s at Bloomingdale’s, 900 North Michigan Ave., August 2, 4:30-5:30 PM