Calendar of Events

The Magnificent Mile Shopping Festival™ presented by MasterCard® returns this summer, August 22 – September 1! Visitors are invited to shop like never before during our 10-day shopping spectacular.

Plan an end-of-summer getaway for several new outdoor events and experiences along North Michigan Avenue:


  • Taste of the Magnificent Mile
    August 22, 5:30 PM - 8:30 PM
    Pioneer Court (401 N. Michigan Avenue)

    The foodie event of the summer returns to kick off The Magnificent Mile Shopping Festival. Join celebrity Chef Sam TalbotTop Chef "Fan Favorite," along with popular and award-winning restaurants for an evening of delicious bites and craft cocktails! This annual event takes place outdoors under a beautiful tent in full view of the city's scenic skyline and the Chicago River!

    Buy your tickets now before space runs out!
    VIP tickets for a special pre-reception with Chef Sam Talbot are also available through Priceless Chicago.

    The Magnificent Mile Shopping Fest Calendar
    August 23 - 24
    For the first time ever, North Michigan Avenue turns inside out as fashion takes to the streets! Join us for a weekend of unique "pop-up" displays that will line the sidewalks and fill John Hancock Plaza (835 N. Michigan Avenue). Popular brands and major attractions confirmed to participate include Macy's, American Girl Place, 900 North Michigan Shops, GAP, H2O+, AT&T, Sunglass Hut and Art Institute of Chicago.

    Andy Grammer live concert
    Saturday, August 23, 1:00 PM

    To kick off our weekend of "Pop-Up Shopping", Southwest Airlines presents Andy Grammer, live in concert at the John Hancock Plaza (875 N. Michigan Avenue)! Following the concert, enjoy a meet-and-greet with the star (location TBD).

    Music on The Magnificent Mile
    Starting August 4th, Southwest Airlines will host a sweepstakes on Enter for your chance to win a trip for two to Chicago to see Andy Grammer perform at The Magnificent Mile Shopping Festival Presented by MasterCard, including roundtrip airfare, two-night hotel accommodations at the Talbott Hotel (20 E. Delaware Hotel), a $500 shopping certificate to Bloomingdale's (900 N. Michigan Avenue) and a meet-and-greet with Andy Grammer.  Sweepstakes registrants will have the opportunity to download Andy Grammer’s new single, "Back Home," after signing up for the sweepstakes.

    Womens Half Marathon in Chicago
    Sunday, August 31

    Join nearly 10,000 runners for the premier of this sporting event along The Magnificent Mile! The district will greet runners with dedicated offers, special menus and spa recovery packages to enjoy over the Labor Day Weekend.

    Register now and learn more!


Watch highlights from 2011

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